Building a fragmented hospitality model into an investable national platform

Individually owned apartments were fragmented across buildings and locations, with inconsistent standards and no scalable operating system.

Beginning in 2015, we built a common hospitality platform across the portfolio, including operating standards, technology, revenue management, licensing and a unified customer proposition.

By 2018 the platform had 417 units across more than 13 Malaysian locations. Two established investment groups jointly acquired a 50% stake.